AI in weather forecasting, prediction and communication
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High on the rooftop of an office building in downtown Denver, Colorado, the conditions for an avalanche are forming. A snow-covered mountain rises from below. Wind currents push the snow to the mountain’s leeward slope. Heavier snow starts to fall, accumulating, creating a slab. The slab soon buckles under its own weight, cascading down the mountainside as an avalanche.
The avalanche isn’t real, of course. It’s augmented reality (AR) made possible by Max Reality. A big fan of the technology is Ashton Altieri, Morning Meteorologist at KCNC-TV in Denver. Altieri uses the solution for weather presentations. According to the two-decade industry veteran, people have always craved weather information.
“Our viewers always want to know what’s happening with the weather,” he explains. “They’re often interested in climate statistics, particularly after big weather events. In my nearly 20 years in broadcast meteorology, that hasn’t changed.”
What has changed is the competitive landscape. Today’s viewers not only have more sources and options for accessing news and weather information than ever before, but there are also more industry players vying for their attention. Consequently, weather broadcasters are getting creative to differentiate themselves.
Altieri elaborates, “We’re very aware of who our competition is and what they’re doing. So when it comes to weather, we try to distinguish ourselves by telling the weather story differently than our competition does.”
KCNC-TV has a legacy of staying ahead. In 2013, it was the first station in Colorado to introduce a weather station on wheels capable of live mobile transmission: the CBS4 Mobile Weather Lab. In 2011, KCNC-TV was an early adopter of the WSI Max base software system and two of its add-on components, Max Storm and Max Studio technologies. The tools enabled KCNC-TV’s meteorologists to create multidimensional weather presentations, track storms and interact with their visualizations during a weathercast.
KCNC-TV’s next move was in 2017, when it built the CBS4 Outdoor Weather Lab. More than just a rooftop weather deck, the lab is outfitted with sophisticated weather equipment. Today, the 1,200 square foot space which sits on the roof of the station’s four-story headquarters is Altieri’s home for explaining weather from a scientific standpoint.
However, designing an outdoor weather broadcasting studio comes with specific challenges; namely, the weather itself. For instance, housing and protecting Max workstations outdoors was deemed impractical.
“We also invested in very large outdoor monitors that would display graphics originating from the Max system,” recalls Altieri. “It worked well at night but during the day, the sun made it difficult for viewers to see the content on the monitor. We realized we needed different solutions, including an interface to drive Max remotely as well as graphics that could be clearly seen any time of day.”