AI in weather forecasting, prediction and communication
As head of enterprise data sales for The Weather Company, Doug is responsible for integrating an extensive set of weather data assets with digital advertising ecosystem partners and large scale enterprise organizations, helping them activate the power of weather data for campaign optimization, advanced analytics, and message personalization. With more than 20 years of experience in digital media, Doug has a strong background in direct response digital marketing, self-service technology platforms, and large-scale data and analytics applications.
Throughout his career he has led business development, strategic account and client service teams to develop enterprise-level solutions through owned and operated technology and partnership ecosystems. Most recently, he was vice president of client development for Flywheel Digital, the largest retail media agency in North America. Previously, he led the build out and launch of AOL’s DSP while managing the North American sales team. He is passionate about building relationships, products or services that prime organizations for perpetual growth and accelerated business momentum.
Doug lives outside of Baltimore with his wife and two children. In his free time, he enjoys cooking, spending time at the beach, and playing golf.